Max Factor Sr.: Inventing Makeup for Motion Pictures

Before Max Factor Sr., actors wore heavy stage makeup that looked acceptable in theatres but often appeared unnatural on camera. As the motion-picture industry grew, filmmakers needed cosmetics specifically designed for film, and Max Factor stepped up to solve the problem. Working closely with Hollywood studios, he developed new makeup formulas that helped actors appearContinue reading “Max Factor Sr.: Inventing Makeup for Motion Pictures”