One of the world’s most influential makeup brands didn’t come from Paris or New York — it came from Toronto. MAC Cosmetics was founded in 1984 by makeup artist Frank Toskan and salon owner Frank Angelo, two creatives frustrated by the lack of makeup that performed under studio lights, photography and runway conditions. Foundations oxidized,Continue reading “MAC Cosmetics: The Global Beauty Giant Born in Toronto”
Tag Archives: Makeup
Great Depression Beauty: Repurposed Household Items as Everyday Beauty Tools
During the Great Depression, beauty didn’t disappear — it adapted. With money scarce and cosmetics often considered a luxury, women turned to their kitchens, sewing baskets and cleaning cupboards to create clever, resourceful beauty tools from everyday household items. These DIY solutions weren’t just frugal; they were imaginative, practical and surprisingly effective. Curling tools were oftenContinue reading “Great Depression Beauty: Repurposed Household Items as Everyday Beauty Tools”
1930s Hair Styling Tools
During the 1930s, hair styling was a blend of ingenuity, patience and household creativity. With limited access to salon tools and the lingering effects of the Great Depression, women relied on simple, affordable items to achieve the soft waves and sculpted curls that defined the decade. One of the most common tools was the rag curler.Continue reading “1930s Hair Styling Tools”
Depression‑Era Perfume Substitutes
Perfume was a luxury many women couldn’t afford during the Great Depression, but scent remained an important part of personal beauty. Instead of store‑bought fragrances, women turned to simple, homemade substitutes crafted from kitchen staples, garden herbs and everyday household items. One of the most popular alternatives was vanilla extract. A tiny dab on the wristsContinue reading “Depression‑Era Perfume Substitutes”
Old Hollywood Beauty During the Depression
Old Hollywood beauty in the 1930s shaped the decade’s aesthetic and offered a glamorous escape from Depression‑era reality. Movie stars became beauty icons, influencing everything from makeup colours to hair styling techniques. Actresses like Jean Harlow, Carole Lombard, Marlene Dietrich, and Joan Crawford defined the era’s look: thin arched brows, sculpted cheekbones, glossy lips andContinue reading “Old Hollywood Beauty During the Depression”
Besame Cosmetics: Apricot Cream Blush
Give your cheeks a healthy, sunlit warmth with a touch of 1930s charm. Apricot rouge was one of the decade’s most flattering shades — a peachy‑orange tint that instantly brightened the complexion and mimicked the natural flush seen in early Technicolour films. Besame’s apricot cream blush captures that same vintage magic in a modern, effortlessContinue reading “Besame Cosmetics: Apricot Cream Blush”
